• Youth Movement Fitness

    Because graphic design is a visual medium, I shan't bore you with lengthy discussions about design philosophy, or strain your patience with elaborate case studies. I will try to clarify what you are looking at. This first image is the front cover and inside gatefold from a 22" x 17" brochure that folds down to 5.5" x 8.5" to fit a standard envelope. The next image is the piece folded in half; the final image is the inside spread.
  • Art of Israel

    The configuration of this brochure is the same as the previous one, except the cover opens as do books in Hebrew – left to right – in the opposite direction than books in English.
  • Adventures in Love

    Good title for a brochure, huh? This adventure is designed for couples and is an offshoot of an outdoor leadership program. The trips are run by a visionary psychologist and his team. Participants are encouraged to challenge themselves and learn new skills in the Great Outdoors. Experiences and insights are shared in a group setting at the end of the day.
  • Philharmonic of Colorado

    This, and the next two orchestra projects, are part of my ongoing effort to make #10 brochures more interesting than the usual 8.5" x 11" folded in thirds. I am still working on the best way to show how these fold.
  • Main Line Philomusica

    As an aside, the template I am using for this site (thank you Dmitry!) is still in beta...so if odd things happen, use the menu at left or refresh your browser. This theme is too much fun to use to be afraid of a few little bugs :-o
  • North Penn Orchestra

    Lest time wither or custom stale my infinite variety, I include this third piece, similar to the two previous, to demonstrate that a tight budget, which precludes four-color printing, is manageable with two colors.    
  • UBC 1871 Capital Campaign

    The UBC 1871 Foundation is dedicated to the protection and conservation of the historic architectural identity of #7 Boathouse Row. The Foundation, in support of the Boathouse Row community, strives to preserve and improve the home of University Barge Club so that current members and future generations will continue to enjoy the historic site and all the benefits it brings.
  • Creative Arts Therapy

    When it absolutely, positively, has to be an 8.5" x 11" brochure, printed and folded by the client, we can still have a party.
  • Sharing the Arts

    This is just like origami, a printed square and folded by hand. Sharing the Arts was a cultural exchange program hosted by The Appel Farm Arts and Music Center in Elmer, The Perkins Center for the Arts in Moorestown and The Walt Whitman Center for the Arts and Humanities in Camden. The cover is the state of New Jersey with a squiggle to show the three locations. The purpose of the event was to bring prominent New Jersey artists, musicians and performers to culturally underserved rural, suburban and urban communities.
  • Maritime Museum

    And you thought the last fold was complicated. This 22.5" x 18" brochure works its way down to an 8.5" x 11" brochure. The panels on the far left include a perforated and gummed envelope for donations. I would bet there is a better way to show you how this works so I will point to this piece as a sample of a well-planned and carefully measured "mechanical." Yes, it did work and looked quite swank when it was printed. Of course, like a travel map, almost no one could figure how how to fold it up again. We thought about offering a free trip to an exotic fishing village like Nordkyn to anyone who could – but that was beyond our budget.

  • Marci Caterer

    Marci Caterer's brochure is simplicity itself: a straight-up accordion fold printed on one side. That last piece for the Maritime Museum took the wind out of our sails for a week. Plus, the rulers and grid systems went on strike. If you ever need an elegant and imaginative caterer, Marci is the one to call. Remember to ask about her cheese puff squares. I am sure they are served in heaven.
  • Philadelphia Art Museum

    When I began my career, an art director told me: "If a graphic designer gets two or three portfolio pieces a year, he or she should rejoice." So, here is an older piece – included because artist Morris Louis is one of my favorites. (Henri Matisse is my number one.)